Tj Decerbo
Marketing Leadership | Marketing Strategy | Product Marketing | CRM | Go-to-Market Strategy | Account Based Marketing | Strategic Relationships | Competitive Analysis | Program Management | Advertising
- Role
- Director of Field Marketing at MeridianLink
- Location
- Orlando, FL, US
- LinkedIn followers
- 500 followers
About Tj Decerbo
I am a strong communicator and consensus builder with nearly two decades of experience in progressively expanded marketing leadership roles at Fortune 500 and large, multi-national companies. I’m passionate about converting marketing investment into qualified sales leads, with proven results in ROI, client experience and team building. A motivated problem solver, I utilize my diversified business experiences, strategic marketing abilities, and technical and analytical skills to deliver results.Specialties: Product marketing, strategic marketing, management, go-to-market strategy, product messaging, digital marketing, sales enablement, thought leadership, competitive analysis, market research, public relations, banking, software, technology, advertising
Experience
Director of Field Marketing
Oct 2024 — Present
As Director of Field Marketing, I lead events and demand generation strategies designed to shorten the sales cycle, strengthen brand perception, and drive measurable revenue growth. I focus on creating awareness, clearly articulating MeridianLink’s differentiation, and delivering compelling content that supports buyers throughout their journey.I partner closely with sales and cross-functional teams to develop and execute events, field marketing programs and integrated campaigns aligned to targeted regions and priority accounts. I also analyze and report on program performance, translating insights into continuous optimization and measurable revenue impact. My role sits at the intersection of brand, demand, and revenue—ensuring the right message reaches the right audience at the right time, while continuously optimizing the lead funnel.
Education
UCF College of Business
Bachelor of Arts (B.A.)
UCF College of Business
Master of Business Administration - MBA, Business Management
Skills
- Positioning
- Marketing
- Software
- Strategic Partnerships
- Multi-Channel Marketing
- Digital Marketing
- Go-to-Market Strategy
- Crm
- Program Management
- Advertising
- Pragmatic Marketing Certification
- Strategy
- E-Commerce
- Product Marketing
- Market Research
- Sales Enablement
- Banking
- Finance
- Marketing Strategy
- Product Launch
- Competitive Analysis
- Marketing Management
- Market Analysis
- Product Management
- Thought Leadership
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