Aniket Das

About Aniket Das

I’m a Senior Business Analyst in Sales Strategy & Revenue Operations, focused on building…

Experience

1. Senior Business Analyst

   IRIS Business Services Limited

   Mar 2025 — Present · Gurugram, IN

   Built Sales Strategy & RevOps Function: Designed and established the Sales Strategy and Revenue Operations framework from the ground up, streamlining processes to improve sales pipeline visibility, forecasting accuracy, and overall business efficiency.Pipeline & Forecasting Models: Developed and implemented pipeline forecasting structures, closure/win analysis models, and deal review mechanisms to enhance sales predictability and revenue planning.CRM Optimization (HubSpot): Administered CRM access, created custom properties and fields, and designed dashboards to track key sales stages and KPIs, improving reporting accuracy and leadership visibility.Market & Competitive Insights: Conducted detailed market research, competitor benchmarking, and penetration analysis to inform go-to-market (GTM) strategies and uncover revenue opportunities.Operational Strategy & Efficiency: Partnered with leadership to implement data-driven operational strategies that boosted sales productivity, improved process adoption, and optimized performance tracking.Reporting & Presentations: Prepared executive-level reports (Ex-Co) and visual presentations, including QBR/MBR meetings, translating complex data into clear recommendations for senior management and cross-functional stakeholders.Cross-Functional Leadership: Collaborated with Sales, Marketing, Consulting, and Product teams to execute sales enablement initiatives, resolve operational bottlenecks, and align execution with strategic goals.

Education

• India International School

  +2, Science

  2015 — 2017

• Lovely Professional University

  Integrated B.Tech & MBA, Marketing & Operations

• India International School

  Secondary

  2013 — 2014

• MANGALAYATAN UNIVERSITY (Official)

  MTech, CSE - Data Science