Thimmaiah

About Thimmaiah

As a seasoned Marketing Leader at Best Engineering Aids & Consultancies, I bring over a decade of experience in driving strategic growth within India’s dynamic engineering and manufacturing landscape. With a focus on B2B technology marketing, I’ve built and led high-performing teams that have significantly scaled market reach and customer engagement.Key Achievements & Impact: • Expanded customer base to over 4500+ companies across India by delivering sector-specific solutions in Automotive, Aerospace, Healthcare, and other critical industries. • Spearheaded multi-channel marketing campaigns that increased inbound lead generation by 140% over three years. • Led Go-to-Market strategies for new technology rollouts, resulting in a 30%+ growth in hardware and additive manufacturing solution adoption. • Directed digital marketing transformation, optimizing SEO, paid campaigns, and CRM automation, leading to a 50% increase in MQL-to-SQL conversion rates. • Developed strong channel partnerships and alliances that expanded regional market penetration.Expertise Areas: • Marketing Strategy | Brand Positioning | Demand Generation • CAD/CAM/CAE Marketing | Additive Manufacturing | Engineering Tech Enablement • Cross-Functional Team Leadership | Sales Enablement | GTM Strategy • Customer-Centric Campaigns | Industry Events & Workshops | Technical Content MarketingAt the heart of my work is a commitment to empowering engineers, startups, and design professionals with the tools and insights they need to turn ideas into impactful, manufacturable solutions. I partner closely with customers and teams to promote innovation through platforms like 3DEXPERIENCE SOLIDWORKS, Formlabs, and other leading hardware and automation technologies.I thrive on building ecosystems that fuel India’s next wave of engineering innovation—and I’m always open to collaborating with those who share that vision.

Experience

1. Marketing Manager

   Best Engineering Aids & Consultancies

   Aug 2019 — Present · Bengaluru, IN

Education

• Alva's College of Education

  MHRD, Human Resources Development

  2009 — 2011

• St. Aloysius (Deemed to be University)

  Bachelor's Degree (BSW), Social Work

  2006 — 2009

Skills

• Hris
• Management
• Strategic Planning
• Email Marketing
• Linux
• Microsoft Office
• Event Management
• Lead Generation
• Team Management
• Solidworks
• Sourcing
• Online Marketing Analysis
• Human Resources
• Talent Acquisition
• Social Media
• Ms Office
• Demand Generation
• Windows
• Marketing