Thiago Yoshimura
Data Analyst @Plusgrade
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WORK HISTORY
Data Analyst @Plusgrade
Montreal, QC, CA
Designed and automated data models / data pipelines, integrating marketing, financial, and member datasets to support campaign and product performance analysis.• Developed advanced SQL queries in Snowflake and created Tableau dashboards to monitor KPIs and visualize partner campaign results for major airline and hotel clients.• Analyzed large-scale user, transactional, and behavioural datasets to support digital product and campaignperformance decisions.• Performed deep-dive data analyses on marketing and product performance, including campaign optimization studies, A/B testing, and uplift analysis, to quantify impact on conversion, engagement, and revenue-relatedmetrics.
EDUCATION
Collège LaSalle, Montréal
Postgraduate Degree, Artificial Intelligence
University of Münster
Academic Exchange, Business
School of Economics, Business and Accounting at the University of São Paulo
Bachelor's degree, Business Administration and Management, General
ABOUT THIAGO YOSHIMURA
Data Analyst with strong expertise in SQL and Python scripting for ETL and data transformation. Experienced in building automated pipelines, developing scalable data models, and maintaining data quality across large datasets. Currently expanding knowledge in cloud data platforms, data orchestration tools, dbt and Databricks to advance toward more scalable, production-grade data workflows.
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