Ben Sherwin
Managing Director @The Square
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WORK HISTORY
Managing Director @The Square
Wales, GB
Over the past four and a half years, I have entrepreneurially built and scaled a dynamic hospitality enterprise that encompasses a successful restaurant/bar and event space, an innovative doughnut brand, and a hot crumble bar business. This journey has been a masterclass in hands-on business management, strategic marketing, and leadership. My approach to business development has been deeply rooted in creative B2C marketing strategies that directly drive sales growth. By carefully crafting brand narratives and implementing targeted marketing campaigns, I\'ve transformed our businesses from startup concepts to popular, recognised brands in the competitive hospitality market. This required not just marketing acumen, but a holistic understanding of brand positioning and customer engagement. Leadership has been a critical component of this entrepreneurial venture. Managing a workforce of over a dozen staff members demanded sophisticated people management skills, operational expertise, and the ability to create a cohesive, motivated team culture. I\'ve been responsible for developing operational frameworks, training protocols, and creating an environment that supports both business objectives and employee growth. The businesses represent more than just commercial entities, they are living, evolving ecosystems that require constant strategic refinement. From developing product lines to implementing marketing initiatives, from staff management to customer experience design, I\'ve been at the forefront of every critical business decision, driving innovation and sustainable growth.
EDUCATION
Bedwas High School
GCSE's
Wyedean 6th Form College
A Levels
ABOUT BEN SHERWIN
I’m passionate about how marketing and reframing customer experience in the hospitality industry can create impactful experiences for our customers that they will want to talk about with others. As a strategic marketing professional with over a decade of diverse experience spanning entrepreneurial ventures, corporate environments, and consultancy, I combine creative innovation with data-driven marketing approaches, consistently delivering transformative strategies that drive business growth and brand engagement. My professional philosophy centers on viewing marketing as a holistic ecosystem, bridging creative storytelling, technological innovation, and strategic business development. With a proven track record of growing social media communities, implementing cutting-edge marketing automation, and developing brands that resonate deeply with target audiences, I bring a unique blend of creative vision and operational excellence to every challenge.
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