Theresa Lauer
- Role
- VP, Sales and Marketing- Medicare at Independence Blue Cross
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Theresa Lauer
Healthcare leader with a proven record of driving growth, operational excellence, and…
Experience
VP, Sales and Marketing- Medicare
Oct 2023 — Present
Skills
- Customer Retention
- Special Needs Plans
- Text to Quote
- Individual U65
- Digital Communication Strategy
- Direct Marketing
- Online Marketing
- Management
- Njdobi
- Vendor Management
- Medicare Advantage
- Email Marketing
- Integrated Marketing
- Social Media Marketing
- Cross-Functional Team Leadership
- Market Research
- Marketing
- Direct Mail
- Marketing Strategy
- Medicare Prescription Drug Plans
- Digital Marketing
- Marketing Communications
- Search Engine Marketing (Sem)
- Advertising
- Multi-Channel Marketing
- Account Management
- Sales
- Rfp
- Sms Marketing
- Budgets
- Contract Management
- Cms
- Direct Response Television
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