Thera Henderson
Director of Client Strategy @Stream Companies
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WORK HISTORY
Director of Client Strategy @Stream Companies
Philadelphia, PA, US
Directs client strategy for accounts in the Automotive industry, supervising an Account Director and an Account Manager. Entrusted with the management of an enterprise-level account within two weeks of joining, expanding to oversee three additional enterprise accounts within three months. Works with clients to attract new potential customers, increase brand awareness, foster long-term loyalty, and drive sales. Responsible for advertising strategy, budget management, and planning for a major auto group in Florida with 12 dealerships. Delivers monthly strategy presentations with Dealer Principals and General Managers. Tracks campaign performance, market trends, and business data to provide strategic recommendations to grow market share.ABOUT STREAM COMPANIESStream Companies is a full service advertising agency that specializes in launching, positioning, and managing brands on full service contracts and a project-by-project basis.
EDUCATION
Indiana University of Pennsylvania
Bachlors of Science, Fashion Merchandising and Marketing
Indiana University of Pennsylvania
Bachelor of Science (BS), Fashion Merchandising with a concentration in Marketing
ABOUT THERA HENDERSON
Client Strategy | Marketing & Advertising | Revenue Growth As a Director of Client…
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