Pankaj Kumar
ROI-Driven Digital Marketing Consultant | Performance Marketing Strategist | Scaling Growth via SEO, Google Ads, Bing Ads, Meta & LinkedIn Ads (13+ Channels)
- Role
- Ppc Specialist at Cibirix Inc
- Location
- Indore, MP, IN
- LinkedIn followers
- 500 followers
About Pankaj Kumar
A data-driven Digital Marketing Leader with 9.3+ years of experience at the intersection of omni channel marketing, customer intent, and conversion strategy. He specializes in building and scaling integrated campaigns that connect brand visibility with measurable business growth. Leveraging a strong foundation in SEO including GEO & AEO, SEM, PPC, and content strategy, he brings deep experience in aligning digital initiatives with high-converting user journeys and revenue impact.From running an integrated marketing campaigns for B2B & B2C segments to revamping content and User Experience for better Closure and engagement rate, He focuses on actionable insights, conversion intelligence, and precise audience segmentation. His approach ensure aligns with business goal and key focus to improve bottom line.What sets him apart? A strategy-first mindset powered by analytics and curiosity. He believes marketing is not just a visibility—he builds value to the eyes of target audience intent mapping, channel synergy, and continuous optimization.Strengths & Specialties:• Full-Funnel Demand Generation & Lead Growth• Paid Media Strategy (Google, Bing, LinkedIn, Meta, Reddit, Quora, Truecaller)• Email Marketing Campaign• Landing Page Optimization & UX Testing• SEO & Content Strategy• Industry: B2B & B2C• Web & Behavioral Analytics (GA4, GTM, Heatmaps)• Team Leadership & Cross-Functional Collaboration• Sales Enablement and Marketing Collaterals• Campaign Reporting, Forecasting & Budget Control Driven to lead marketing initiatives where every click, visit, and conversion ladder up to real business results - let’s connect.
Experience
Ppc Specialist
Aug 2025 — Present
Education
ASM Group of Institutes
Bachelor of Computer Application
2011 — 2013
Pimpri Chinchwad Education Trust'S. Pimpri Chinchwad College Of Engineering
Master of Computer Applications, Management
2013 — 2016
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.