Theo Touneh
- Role
- Consumer Product Marketing Manager at Meta
- Location
- Newark, CA, US
- LinkedIn followers
- 500 followers
About Theo Touneh
A passionate Product Marketing enthusiast pursuing a full-time position, capable of…
Experience
Consumer Product Marketing Manager
Nov 2019 — Present
Builds and influences product strategy and in-product communications by leveraging quantitative/qualitative research insights, consumer insights, marketing playbooks, creative briefs, and performance metrics. • Develops and executes go-to-market plans to launch core products, collaborating closely with product, partnerships, comms, creatives and x-company XFN teams to establish effective launch strategy with rollout sequencing, creative asset development, public figure activations, and communication goals to drive key metrics and strategy. • Develops core consumer audience and competitive landscape insights for key products and features Stories and Reels, identify gaps and product opportunities, craft consumer positioning and messaging, value propositioning, audience targeting, and inform product roadmap and marketing strategy. • Defines and manages go-to-market strategy and plans for product/feature launches, collaborating closely with Product, Engineering, Communications, Privacy, Policy and other x-company XFN teams to drive successful product launches for consumers globally.
Skills
- Powerpoint
- Microsoft Powerpoint
- Blogging
- Channel Strategy
- Marketing
- Time Management
- Photoshop
- Event Planning
- Press Releases
- Leadership
- Marketing Management
- Public Relations
- Marketing Communications
- Cross Channel Marketing
- SEO
- Research
- Teamwork
- Fundraising
- Microsoft Word
- Quickbooks
- Advertising
- Sales
- Social Media
- Marketing Strategy
- Customer Service
- Microsoft Office
- Market Research
- Microsoft Excel
- Wordpress
- Social Media Marketing
- Klout
- Adobe Photoshop
- Public Speaking
- Sponsorship Relations
- Vlookup
- Social Networking
- Dashboard Metrics
- Management
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