Mitchell Ross
Marketing Specialist | Strategic Thinker | Content Creator | Logistics Guru
- Role
- Marketing Specialist at SoftWriters
- Location
- Greensburg, PA, US
- LinkedIn followers
- 500 followers
About Mitchell Ross
I am a creative marketer with a diverse background across various communication and…
Experience
Marketing Specialist
Jan 2023 — Present · Pittsburgh, PA, US
Develops and manages all aspects of the marketing strategy. Focusing on creating, implementing, tracking, and optimizing the digital and traditional marketing campaigns across various marketing channels. Essential functions include, but are not limited to- Create innovative, data-driven marketing campaigns- Help with outbound and inbound marketing activities- Develop, implement, and track marketing programs such as email, social media, and events- Collaborate with other internal teams to develop and monitor strategic marketing initiatives- Analyze and report on the efficiency of campaigns- Promote brand awareness through marketing efforts- Develop and create marketing materials and ensure brand guidelines are met- Write, proofread, and edit creative and technical content across different mediums- Work with external agencies and vendors to execute marketing programs- Establish goals and objectives to reach our customers through appropriate channels- Document process procedures and process flow, recommending any changes to improve efficiency- Analyze existing marketing collateral with a critical eye to identify and improve current processed when needed.
Education
Waynesburg University
Bachelor of Arts (B.A.), Communication-Sports Broadcasting
2013 — 2016
Skills
- Video Editing
- Social Media
- Video Production
- Television
- Social Networking
- Broadcast
- Editing
- Public Speaking
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