Josh Allen
Director of Product Marketing at Massive Dimension & Filabot
- Role
- Director of Product Marketing at Massive Dimension
- Location
- East Barre, VT, US
- LinkedIn followers
- 500 followers
About Josh Allen
I love taking complex technology and turning it into stories and narratives that make…
Experience
Director of Product Marketing
Mar 2023 — Present · Barre, VT, US
I lead the go-to-market strategy for two complementary manufacturing technology companies: Massive Dimension (large-format robotic 3D printing systems) and Filabot (waste plastic to filament conversion systems).Key Responsibilities:Multi-Channel Marketing: Execute complete digital marketing programs including LinkedIn advertising campaigns, website management, ecommerce optimization, and lead generation across two distinct B2B technology markets.Marketing & Sales Leadership: For a full year, I managed all sales activities for Massive Dimension while also maintaining marketing operations. I led technical sales conversations, product demonstrations, and customer consultations, developing strong knowledge in thermoplastic materials, slicing software, and industrial robotics. I have since transitioned back into the role of Director of Product Marketing full-time and my time in sales made me a more effective marketer.Strategic Product Marketing: Develop sales enablement materials, product catalogs, and technical collateral informed by direct sales experience. Gather market intelligence from customer interactions to guide product development and positioning strategy.Creative Content & Trade Show Management: Serve as primary content creator for all marketing materials and manage trade show operations from planning through execution. Create compelling visual content that effectively communicates complex technical capabilities to industrial audiences.Customer Success Documentation: Conduct on-site customer visits to produce video case studies showcasing real-world applications across a variety of industries. Self-produce all content using Adobe Premiere Pro.Technical Operations & Infrastructure: Administer Google Workspace, phone systems, door access controls, security cameras, and ecommerce platforms. Provide comprehensive IT support maintaining operational efficiency across all business systems.
Education
Vermont Technical College
Bachelor's degree, Information Technology
2010 — 2014
Skills
- Customer Service
- Windows
- Powerpoint
- Microsoft Excel
- Html
- Mac Os
- Microsoft Office
- Microsoft Word
- Javascript
- Networking
- Merchandise
- Sql
- Social Media
- Social Media Marketing
- Website Promotion
- Css
- Java
- Management
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