Laura Briggs

About Laura Briggs

I’m a CMO/COO, legal marketing strategist, and nonfiction book launch expert who has helped more than 400 clients grow their businesses, expand their reach, and bring big creative projects from draft to done. For 15 years, I’ve partnered with law firms, thought leaders, and fast-moving entrepreneurs to build marketing systems that actually work — without bloated budgets or unnecessary complexity.I’m also the author of five books, a three-time TEDx speaker (including The Service Behind the Service on America’s military spouse employment crisis), and received my doctorate researching freelancers’ motivations and risk management in modern careers. My background in qualitative research and marketing strategy allows me to support clients not only with execution, but with high-level insights that shape stronger messaging, clearer positioning, and smarter long-term growth.My work in the military community has been a defining part of my career. As the spouse of a military physician with a 14-year career, I’ve mentored dozens of military spouses, veterans, and caregivers through Operation Freelance and have spoken at national stages including the Military Influencer Conference and Military Creator Con. My award-winning book Remote Work for Military Spouses continues to support this community today.Across industries, my approach blends strategic clarity with focused implementation. A few wins I’m proud of:Built a new onboarding program reducing time from sales call to project live from 20 days to 7Led a major law firm’s marketing strategy under budget three years straight while increasing organic and paid reach year over yearMaintained a 13-year client relationship and an average multi-year retention rate across accountsGenerated 100+ leads weekly through a Facebook ads strategy deployed over 18 months focused on a book as the lead gen source Earned 90% new business through referrals based on results and trustToday, I help law firms, authors, and thought leaders refine their positioning, build marketing engines that scale, and launch their books or businesses with confidence.If you’re growing, writing, launching, or leveling up — I’m here to help.

Experience

1. Business Course Instructor, Global Campus

   New Mexico State University

   Mar 2023 — Present

   Course designer and instructor for two courses at New Mexico State University\'s Global Campus. Each course offers a badging credential to help brand yourself as an expert and to launch your new service or career. Current courses include: How to Become a Virtual Assistant How to Write Content for SEO

Education

• Virginia Tech

  MA, Political Science

• Franklin University

  Doctor of Business Administration, Business Administration and Management, General

• Randolph College

  B.A, Political Science and Economics

• Virginia Tech

  PhD Coursework, Public Admin/Policy