Robin Christie
Head of Marketing | Former Domino’s Franchise Marketing Director (86 Locations) | Brand Strategy • Market Expansion • Field Marketing • Revenue Growth
- Role
- Loan Officer at National Auto Loan Network
- Location
- Irvine, CA, US
- LinkedIn followers
- 500 followers
About Robin Christie
Marketing and revenue growth leader with experience overseeing brand strategy and field marketing for an 86-location Domino’s franchise network across three major U.S. markets.During my tenure with Domino’s franchise operations, I led marketing strategy supporting rapid expansion, including 25 new store openings in the Chicago market, while managing a $3.2M annual marketing budget and driving sustained revenue growth.My background spans franchise marketing leadership, consulting, enterprise sales, and financial services, giving me a unique perspective on the full customer lifecycle—from brand positioning and acquisition to revenue generation.Key areas of expertise include:• Franchise and multi-location marketing strategy• Market expansion and new store launches• Field marketing and local store growth• Brand development and creative direction• Data-driven campaign optimizationAfter leading marketing for Domino’s franchise operations for nearly a decade, I stepped away in 2019 to spend time in England caring for my father during a serious illness. I later transitioned into consulting and commercial roles while exploring my next long-term leadership opportunity.I am currently open to Head of Marketing, Growth, and Franchise Marketing leadership roles.
Experience
Loan Officer
Sep 2025 — Present · Irvine, CA, US
Engaged in inside sales to solicit and process auto loan applications nationwide, focusing on high commission income. • Analyzed data and reviewed applications to effectively structure deals for refinancing and purchasing. • Provided exceptional customer service, earning multiple 5-star reviews on and Google. • Thrived in a fast-paced call center environment, enhancing skills in sales and customer relations.
Education
University of Greenwich
Bachelor's degree, Hospitality Administration/Management
CIM | The Chartered Institute of Marketing
MCIM, Marketing
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