Charles Lee

Sr Motion Designer and Editor - Brand Studio @PayPal

Los Angeles, CA, US

Collaborated closely with marketing stakeholders and other creatives to understand project goals, ensuring alignment with brand vision and messaging. Provided expert creative direction and feedback fostering growth and maintaining a high standard of visual storytelling.•Conceptualized and executed high-quality animations and video content, enhancing audience retention through paid media, organic social, and influencer engagement.•Shaped motion design guidelines to establish consistent and visually appealing animation standards across projects.•Led end-to-end project lifecycles, offering insights to creative brief to final delivery, ensuring deadlines were met without compromising quality.•Increased efficiency in post-production workflows by implementing best practices and new editing techniques.

Ex'pression College for Digital Arts

B.A.S. of Motion Graphic Design

University of California, Berkeley

Bachelor of Arts in Architecture