Aashish Saxena
🎯 Growth Marketing Manager | Strategic growth marketer with a proven track record in driving brand performance, customer acquisition, and digital innovation through AI-powered, data-driven marketing.
- Role
- Digital Marketing Manager at FNP
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Aashish Saxena
Performance Marketing & Growth leader with 08+ years of experience scaling multi-channel…
Experience
Digital Marketing Manager
Jan 2021 — Present
Led strategic planning and execution of multi-channel digital marketing campaigns, contributing to significant YoY growth in traffic, engagement, and conversions. Managed high-budget performance campaigns across Google, Meta, and affiliate platforms with a strong focus on CPA, ROAS, and customer LTV. Implemented advanced SEO strategies including on-page optimization, content strategy, and link-building to boost organic traffic. Integrated AI-powered tools to streamline campaign ideation, copy generation, and performance analysis. Collaborated with product, creative, and tech teams to ensure seamless execution of marketing initiatives and landing page performance. Built and led a cross-functional marketing team; involved in hiring, training, and team performance management. Developed customer segmentation models to personalize campaigns and improve retention metrics. Oversaw seasonal campaign strategy and execution, driving record-breaking festive sales and user engagement.
Education
Kuvempu University, Shankaraghatta, Shimoga
Bachelor's degree
2010 — 2014
Skills
- Search Engine Optimization (SEO)
- Smm
- Digital Marketing
- Wordpress
- Google Analytics
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