Ashwathi M.
Ecommerce Consultant @On Location
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WORK HISTORY
Ecommerce Consultant @On Location
Supported launch of the LA28 Olympic Hospitality eComm site, contributing to $24M+ in sales within the first 3 weeks. Delivered high-priority, rapid-turnaround sales initiatives, driving $14.9M in revenue over a 4-day launch weekend. Owned end-to-end IOC & LA28 client approvals & drove timeline execution across design, dev, sales, marketing, legal, and copy; built and managed a centralized tracker to ensure on-time delivery, compliance, and stakeholder visibility. Partnered with copy to manage translation workflows in Lokalise, delivering a fully bilingual (EN/ES) site experience.
EDUCATION
University of California, Santa Cruz
Bachelor of Science (B.S.) with Honors, Technology Information Management
ABOUT ASHWATHI M.
As a Senior Technical Project/Program Manager with nearly 5 years of experience managing complex technical and large-scale web design projects, I bring a unique blend of strategic oversight and hands-on execution. Additionally, with close to 6 years of experience in Web and Collateral design, both in professional roles and as a freelancer, I am adept at bridging the gap between creative vision and technical implementation.• @ Elva: Oversaw multiple high-value projects concurrently, with a combined annual value exceeding $650K, across 5 accounts• & @: I led account management using Agile methodology (Kanban), managed the sales pipeline, and conducted client acquisition, resulting in $500k additional revenue by expanding contracts and securing new clients.• @: Spearheaded a client\'s (Olaplex\'s) international launch in 6 countries, designed & managed 7 gift-with-purchase systems, integrated Salesforce for customer service, developed a concern-based shopping experience, advised on ADA-compliant design, led 2 major online store redesigns, executed large-scale SEO updates, enforced multi-vendor protocols, and coordinated meetings across all levels of management to overcome challenges and streamline deployments.• @: Planned, designed, built, and launched a multi-phase website rollout for a $67M research partnership between UC San Francisco, UC Berkeley, and GSK.• @: Managed all operations and events for a 3-person small business, including re-structuring and executing a $100k conference with only a week\'s notice after the original venue was destroyed by fire.I thrive in roles that allow me to dive into the details, strategize effectively, and carry out plans for development, design, events, or otherwise. My passion for problem-solving, drive for smooth operations, and ability to align teams under a shared vision are the common threads in my work, no matter the industry :)? Reach me at a••••••••@gmail.com
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