Raviraj R.

About Raviraj R.

Greetings! I\'m Raviraj R, the strategic Growth Marketing Professional. With a knack for infusing actionable insights into creative campaigns, I\'ve consistently turbocharged brands toward monumental success.My growth marketing skillset has benefitedE-commerce BrandsDigital EnterprisesB2C App-based StartupsI combine my marketing skills with factual data analysis to help businesses grow into leading industry players.Eager to chart your growth journey? Here\'s my blueprint: Boosted Daily Active Users (DAU) by 12%: Achieved through astute CRM channel alignment and pioneering user engagement methodologies. Elevated CRM Metrics: Optimized CRM performances across diverse channels like In-app, Push, WhatsApp, SMS, and Email, enhancing CTR from 0.28% to 12.01% and conversion rates from 0.002% to 0.1%. Strategic Segmentation: For a mammoth user base of 31 million, I improved engagement rates from 0.56% to 2.16%—redefining customer retention dynamics. Innovative Email Marketing Integration: Seamlessly integrated Email Marketing, revealing a novel revenue channel, achieving 80% open rates and 6% click rates. Lead Generation: Amplified lead quality, facilitating the inside sales team with a 240% increment in potent leads. Stellar Social Media Results: Owned and magnified the Instagram domain for brands, registering a growth of 233% in followers and achieving an unprecedented 5.5 million organic impressions.Other Achievements:237% growth in conversions via CRM campaign optimizationDirected successful referral programs, customer renewals, and monthly sales eventsAchieved a monthly GMV of Rs. 1.96 crores, generating 34,690 orders with 15% growth MoMManaged end-to-end brand content production for social media & advertisementsSpecialties:Growth MarketingCopywritingWeb & Marketing AnalyticsEmail/WhatsApp/SMS/Push MarketingCreative Campaign ManagementCustomer RetentionA/B TestingContent StrategyHaving managed a 360° growth marketing strategy & communication for premium brands like HealthifyMe, MyGate, Swiggy, Zymrat, etc, and orchestrating multi-dimensional campaigns, I am your surefire avenue for brand amplification.Slide into my DMs with \"Data-Driven Growth,\" and let\'s script your brand\'s success story.

Experience

1. Senior Manager - Marketing

   Healthify

   Nov 2025 — Present · Bengaluru, IN

Education

• Sainik School Korukonda, Andhra Pradesh

  High School

  2005 — 2010

• HubSpot Academy

  Short Course, How to Build an Advanced Twitter Strategy

  2019 — 2019

• University of Calcutta

  Bachelor’s Degree, Honours in English Literature, General Study of History and Political Science

  2013 — 2016

• Guru Gobind Singh Public School

  High School

  2011 — 2012

Skills

• Team Leadership
• Network Marketing
• Creative Writing
• Marketing Strategy
• Presentation Skills
• Start-Ups Management
• Content Writing
• Business Strategy
• Entrepreneurship