Emily Farris
There’s always a good story to tell. You just have to know where and how to find it. Or hire someone who can. ➡️ Me: 15+ years developing compelling, creative copy and visual content for top-tier brands and publications.
- Role
- Senior Commerce Writer Bon Appétit and Epicurious at Bon Appetit
- Location
- Kansas City, MO, US
- LinkedIn followers
- 500 followers
Experience
Senior Commerce Writer Bon Appétit and Epicurious
Nov 2021 — Present · New York, NY, US
Played an instrumental role in leading strategic and creative optimization of commerce verticals through performance-driven multimedia storytelling• Applied performance-driven multimedia storytelling to product reviews and buying guides, elevating them to top-ranking status alongside Wirecutter and Consumer Reports• Expanded commerce strategy across new verticals (cleaning, wellness, decor, and trend coverage) resulting in increased traffic, affiliate conversions, audience engagement, and partnership opportunities• Collaborated with various teams to script, produce, host, and edit social media videos that boosted engagement and click-through rates• Developed SEO-optimized partner content while maintaining editorial voice and creative standards• Conceptualized and launched a top-performing commerce newsletter
Education
University of Missouri-Kansas City
Master of Fine Arts - MFA, Creative Nonfiction
Brooklyn College
Journalism, Television & Radio
2000 — 2002
The New School
Bachelor of Liberal Arts, Journalism + Creative Writing, Philosophy of Religion
2002 — 2006
Skills
- Social Media
- SEO Copywriting
- Storytelling
- Public Relations
- Content Strategy
- Media Relations
- Publishing
- Publications
- Copywriting
- Journalism
- Web Content
- Editorial
- Blogging
- Editing
- Ap Style
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