Thano Chaltas
Professor & Co-author at Brown University | Board Member | Consultant
- Role
- Board Member at Blue Dog Bakery
- Location
- Providence, RI, US
- LinkedIn followers
- 500 followers
About Thano Chaltas
Accomplished Chief Marketing Officer and General Manager with deep expertise in driving business growth. With 20+ years experience as a marketer, strategist and business leader combining Fortune 500 (Kraft/P&G) foundation with practical application at mid-cap (Ocean Spray/UST) and PE owned (WellPet) companies, I consistently delivered in designing and implementing innovative strategies that simultaneously drove P&L, business and brand success. Currently applying experiences as a professor, board member, and consultant. At Brown, I teach courses in strategic business management, marketing, and entrepreneurship at the undergraduate and graduate levels.
Experience
Board Member
Jan 2016 — Present
Providing strategy, marketing and pet industry counsel to management team of the premiere brand of natural dog treats in Grocery/Mass in the US and Canada. Partnered with PE firm on this high growth acquisition. Serve on audit and compensation committees.
Skills
- New Product Innovation
- Channel Strategy
- Global Brand Strategy
- Sponsorships
- Brand Management
- Competitive Analysis
- Agency Management
- Agency Rfp/Selection
- Stage-Gate Process
- Digital Marketing
- Strategic Planning
- Social Media
- Strategic Alliances
- Fmcg
- Direct Marketing
- Customer Activation
- Customer & Shopper Marketing
- Marketing Planning & Implementation
- Public Relations
- Team Builder
- P&L Management
- Brand Positioning
- Training & Development
- Multicultural Marketing
- Advertising
- Consumer Products
- Change Management
- Crm
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