Thadd Fiala
Creative specializing in eCommerce & Shopper Marketing
- Role
- Senior Creative Designer at Grey
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Thadd Fiala
Over the last six years as a Senior Creative Designer at Grey, I have specialized in shopper marketing, e-commerce, and performance marketing. My work focuses on creating impactful digital, in-store, and point-of-sale designs for notable clients like The Coca-Cola Company, P&G, The Bountiful Company, Swisher International, and Bacardi Limited. I have also contributed to environmental design, social media campaigns, CRM/email design, and print design projects, utilizing my expertise to deliver cohesive and engaging consumer experiences. With a strong foundation in visual communications, I bring a collaborative approach to design, enabling seamless integration across various channels and media. My passion lies in exploring how in-store and e-commerce designs can influence and enhance each other, creating holistic consumer experiences. Working in collaboration with internal teams and clients, I deliver creative solutions that align with brand visions and deliver on consumer needs.
Experience
Senior Creative Designer
Apr 2019 — Present · Cincinnati, OH, US
Responsibilities include:Lead designer for Grey Midwest\'s shopper/in-store team for P&G (Venus, Gillette, Pantene, Febreze), Las Vegas Convention & Visitors Authority, The Bountiful Company, Nestle Health Sciences, and BD Veritor.eCommerce & digital design for Conagra (David Seeds, Duke\'s Sausage, Healthy Choice, Hunt\'s, Slim Jim, Swiss Miss), P&G (Pantene, Venus, Always), Bacardi Limited, The Bountiful Company, Hostess/Voortman, and BD Veritor.Point of Purchase/Point of Sale design, print design, and CRM/email design for Swisher Sweets. CRM/email design for The Coca-Cola Company. Performance marketing design for Bacardi Limited. Social media campaign design for AARP. In-stadium environmental design for Dawn+MLS. Also, I\'m a Keynote/Powerpoint design specialist, storyboard artist, Procreate digital illustrator, creative problem solver, and just all-around good guy.
Education
Columbus College of Art & Design
BFA, Visual Communications
1993 — 1997
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