Tom van Ruiten

About Tom van Ruiten

I help marketing organizations work better. Throughout my career, I’ve found that…

Experience

1. Vice President of Marketing

   Js Boss

   Jun 2025 — Present · Reno, NV, US

   I’ve joined JS Boss as Vice President of Marketing to help build on the incredible foundation the team has already created as a fast-growing NetSuite implementation partner. From the start, JS Boss has earned a reputation for delivering high-quality solutions, and I’m excited to help elevate that momentum even further.In this role, I’m leading the development of high-level marketing strategy, brand identity, and market positioning to ensure JS Boss stands out as a powerful force in the NetSuite ecosystem. I’m also responsible for selecting the right platforms, tools, and partners to support our growth and measuring success through clear goals and performance tracking.Beyond digital initiatives, I’m focused on creating a marketing presence that spans trade shows, strategic partnerships, and thought leadership—making sure JS Boss is visible wherever our customers and industry peers are. I work closely with our sales executives to ensure seamless collaboration between sales and marketing, so we’re fully aligned on driving growth and delivering value for our clients.I’m genuinely stoked to have found a role that lets me bring all my experience together in one place. From B2B and B2C to agency and client-side, and from sales strategy to brand architecture and digital performance, I love connecting big-picture vision with hands-on execution. JS Boss is perfectly positioned to shake up the NetSuite space, and I’m pumped to be part of building something extraordinary.

Education

• California State University, Stanislaus

  Education-Instructional Technology M.A. College of Education

  2009 — 2011

• University of California, Davis

  Electrical and Electronics Engineering

  1993 — 1996

• California State University, Stanislaus

  B.A., Economics

  1998 — 2002

Skills

• Business Relationship Management
• Written & Oral Presentation Skills
• Business Strategy
• Branding & Identity
• Sales Operations
• Corporate Branding
• Pricing Strategy
• Sales Management
• Sales Presentations
• Data Analysis
• Social Media Strategist
• Strategic Planning
• Technical Writing
• Team Leadership
• Profit Margins
• Sales Presentation Skills
• Marketing Plan Creation
• Profitability Enhancement
• Team Building
• Business Profitability
• Business Process Development
• Market Research
• Trend Analysis
• Pricing Analysis
• Forecasting
• Business Analysis
• Sales Promotion
• Strategic Sales Plans
• Lead Qualification
• Creative Writing
• Roi Management
• Sales Process
• Corporate Sales Presentations
• Proposal Writing
• Competitive Analysis
• Campaign Strategies
• Client Presentation
• Presentation Development
• Sales Process Development
• New Business Development