Tessa Flaherty

Experience

1. Chief Growth Officer Central Illinois

   Northwestern Mutual

   Feb 2022 — Present

   As Chief Growth Officer for NM\'s Central Illinois office, I oversee career advisor development, operations and marketing for the firm. Specific responsibilities include- Provide business coaching/consulting to the firm\'s advisors and their teams in order to help grow their practice - Design and lead our firm’s Leadership Acceleration Program, an opportunity for members to innovate, collaborate, and shape the future of the firm - Develop and implement a strategic Marketing Plan to promote and build the Northwestern Mutual brand locally to enhance awareness and receptivity within multicultural and diverse affinity markets - Oversee the plan for marketing education and training - Assist in the implementation of marketing tactics geared towards financial advisor recruitment - Support local public relations, advertising and philanthropic efforts

Education

• Saint Mary's College

  Business Marketing

  2007 — 2008

• DePaul University

  Bachelor of Science, Business Marketing

  2008 — 2011

Skills

• Digital Marketing
• Event Planning
• Direct Marketing
• Marketing Research
• Finance
• Microsoft Excel
• Program Management
• Marketing Strategy
• Email Marketing
• Analysis
• Sales
• Start-Ups
• Business Development
• Marketing Communications
• Business Strategy
• Negotiation
• Entrepreneurship
• Facebook
• Crm
• Marketing Management
• Customer Service
• Online Marketing
• Client Loyalty
• Management
• Social Media
• New Business Development
• B2b
• Public Relations
• Research
• Social Networking
• Client Acquisition
• Strategy
• Online Advertising
• Business Growth
• Integrated Marketing
• Strategic Planning
• Time Management
• Data Analysis
• Analytics
• Marketing