Tessa Bouttier

Trade Marketing Assistant @Erborian

Paris, FR

Assisting with the implementation and monitoring of trade marketing activities in France and Europe (Sephora, Marionnaud, Nocibé, Galeries Lafayette, etc.)• Contributing to the development of disruptive and innovative 360° marketing plans• Assisting in managing permanent merchandising across retailers in France and Europe• Developing POS materials and visibility tools, and monitored production for each activation• Managing online visibility and e-trade campaigns (banner creation, visuals, inserts, newsletters, etc.)• Assisting in organizing internal and client events (press days, client meetings, seminars, etc.)• Creation of sales/training support tools• Supporting the management and dispatch of marketing assets (samples, testers, GWPs, etc.)• Conducting analysis and reporting of activations• Carrying out competitive benchmarking and market watch

Lycée Saint-Laurent La Paix Notre Dame

Baccalauréat général

Universidad Andres Bello

Marketing international

IÉSEG School of Management

Grande École Program, Marketing