Terry Hedden
CEO @Marketopia
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WORK HISTORY
CEO @Marketopia
As CEO, my responsibility include overall business strategy and client satisfaction. Quite simply, my goal is to make every MSP grow faster, make more money and be more successful. I know Marketopia will deliver for each and every client because it is based on what built my MSP into the well-run and growing machine it remains today.even after the sale in 2012. I am blessed to have an amazing team that is equally passionate about our client\'s success. It is a joy to watch what we do to help our clients achieve amazing things!Marketopia was founded to provide innovative and powerful marketing and sales solutions for IT service companies. Our firm is uniquely positioned with expertise in the entire IT channel from software, hardware and cloud vendors to distributors, MSP and VAR resellers. Our system is based on real world expertise. Marketopia uses an enterprise-class technology platform, channel marketing experience and deep industry relationships to create a revolutionary approach to outsourced marketing and sales empowerment for IT service companies seeking to grow leads, sales and profit. What makes us different is that we know the MSP business as our team helped grow one into a leading MSP nationwide. We also know the channel well.we know how to ensure resellers succeed.and their vendors thrive.
EDUCATION
University of Florida
Management Information Systems/MIS, Decision & Information Sciences/DIS
Hernando High School
High School Diploma, College/University Preparatory
UF Hough Graduate School of Business
Masters in Business Administration/MBA, General Business
SKILLS
ABOUT TERRY HEDDEN
Terry Hedden is an accomplished executive and entrepreneur with over 30 years of progressive work experience at globally recognized brands and founding 10 companies. He is a 10x winner of Inc Magazine’s fastest growing firms in the US peaking with Marketopia at #232 in 2018 with a 2,080% 3-year growth rate. He is a proud husband and father to three wonderful young men.Terry is also a nationally recognized authority in the Managed Services industry and a pioneer in AI-driven business growth. He began his career as the founder and CEO of Infinity Technology Solutions, a leading MSP that he built from scratch and later sold to the largest privately-held copier equipment dealer in the US. Under his leadership, the company achieved rapid growth, earned industry accolades, and delivered exceptional client outcomes across IT services, cybersecurity, and cloud computing.After exiting Infinity, Terry founded Marketopia, the premier marketing and sales enablement agency for MSPs, VARs, and technology vendors. As CEO, he has helped thousands of IT providers generate leads, close deals, and scale their operations through proven systems and dedicated support. Marketopia’s blend of strategy, execution, and automation—powered by its proprietary Growth Machine platform—has set the standard for go-to-market success in the channel.Today, Terry is leading the charge to help MSPs launch profitable AI practices. By combining his deep understanding of MSP operations with the latest advancements in generative and agentic AI, he empowers providers to evolve from service providers into strategic AI consultants and revenue partners.He is a sought-after speaker, trusted advisor, and relentless advocate for MSP success in a rapidly changing digital landscape.Terry Hedden obtained his Bachelors in MIS/DIS in 1996 and an MBA from 2003 from The University of Florida
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