Terry Gearhart

About Terry Gearhart

I have invested 41+ years in almost every aspect of residential home building, sales and marketing. After graduating from Penn State University in 1977 with a BS in Marketing, I soon moved into construction. I learned the business from the ground up from a friend who was a custom builder. I moved on to work with a large production builder and then to having my own construction management company. After learning the construction side of the business - further honed during a tenure at the local electric utility where I was immersed in building science - I began focusing on the sales and marketing aspects of the business, running the new homes division of a couple local real estate firms. In I joined The Terry Peterson Companies where I managed our out-sourced sales teams and directed the marketing for our company, working with outside creative teams. In early 2011, I joined Rose & Womble Realty\'s New Homes Division as a sales manager and division trainer and in 2015 I moved to the position of Manager/Residential DataBank (a research division within the company). Specialties: Sales management; sales training, new community startups, existing community analysis and re-positioning, workouts, budgeting and promotional campaigns.and more!

Experience

1. Sales Manager

   Rose & Womble Realty Co

   Feb 2011 — Present · Suffolk, VA, US

   Rose & Womble Realty Co. operates the largest and most successful New Homes operation in all of Hampton Roads, VA. My position here enables me to consult with builders, provide sales training to our sales association and direct promotions/marketing.

Education

• Penn State University

  BS, Marketing

  1973 — 1977

Skills

• Sales Management
• Advertising
• Sales Process
• Positioning
• Strategic Planning
• Marketing Management
• Market Analysis
• Email Marketing
• Strategic Marketing, Sales Management, Product Positioning, Sales Training
• Lead Generation
• Training
• New Business Development
• Account Management
• Social Media
• Marketing Research
• Leadership
• Real Estate
• Construction
• Online Advertising
• Customer Relationship Management (Crm)
• Social Media Marketing
• Business Development
• Online Marketing
• Sales Operations
• Marketing Strategy
• Construction Management
• Residential Homes
• Business-to-Business (B2b)
• Market Research
• Marketing
• B2b
• Direct Marketing
• Crm
• Competitive Analysis
• Contract Negotiation
• Selling
• Start-Ups
• Sales
• Selling Skills
• Market Planning