Terri Furrer
Sr Manager, Customer Management - Strategy Chilled Dsd @PepsiCo
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WORK HISTORY
Sr Manager, Customer Management - Strategy Chilled Dsd @PepsiCo
Direct link between Pepsi and Tropicana brand group teams with direct store delivered teams managing over $125MM in salesLead large format strategy across Naked Juice, Kevita, Dole and Tropicana for DSD in West and Central US to include pricing, promotion, brand mix, secondary placement, forecasting and executionCollaborate with S&D, finance, demand planning, innovation and transformation teams.Train new Pepsi DSD locations on chilled large format go-to-market
EDUCATION
California Polytechnic State University-San Luis Obispo
B.S., Marketing
ABOUT TERRI FURRER
Demonstrates strong attention to detail and a passion to get results. Awarded consistently through career for creativity, driving sales and share, and cultivating customer relationships.
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