Terrence Liverpool

Terrence Liverpool

VP, Digital Product and Cx - Paypal @Synchrony

New York, NY, US
EMAILS
t••••••••@synchrony.com
MOBILE NUMBERS
+12•••••••21

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WORK HISTORY

May 2022 — Present

VP, Digital Product and Cx - Paypal @Synchrony

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New York, NY, US

EDUCATION

1998 — 2002

Cornell University

Bachelor of Arts, Sociology/ Business Organization

2006 — 2008

University of Rochester - Simon Business School

MBA, Marketing, Brand Management, & Entrepreneurship

SKILLS

Mobile DevicesLeadershipCoremetrics AnalyticsAgile MethodologiesManagementIri DataPromotion PlanningGoogle AnalyticsAdvertisingMedia ProductionWebsite DevelopmentProduct MarketingSocial Media MarketingWeb AnalyticsIntegrated MarketingNew MediaHtmlMarketing ManagementEmail MarketingStrategyE-CommerceMarketingBusiness DevelopmentAgile Project ManagementDigital MarketingDigital MediaPromotionsProduct ManagementOnline MarketingStrategic PlanningBrand ManagementCross-Functional Team LeadershipAnalyticsUser ExperienceMarketing StrategySEOAgile & Waterfall MethodologiesProject ManagementDigital StrategyOnline Advertising

ABOUT TERRENCE LIVERPOOL

Innovative digital strategy professional with a wealth of experience in website creation/ development, creative planning, user acquisition, and cross-functional team management. Very good at multi-tasking in high-pressure environments and comfortable using data-driven decisions to comprise product strategy and deliver successful results. Specialties: User Experience, Project Management, Product Management, Cross-Functional Team Collaboration, Marketing Strategy, Quality Assurance, A/B Testing, Analytics, UI/UX, Social Media Management, Agile Methodologies, Mobile App Development, P&L Management, New Media/Internet Production, Television/Media, Direct Marketing, Consumer Goods, Financial Services.

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