Teri Grossman Ross
Creative Marketing and IT Sr. Executive | Marketing Technologist | AI Implementor | Critical & Strategic Thinker | Project, Product & Vendor Management | Business Process Improvement | Problem solver
- Role
- Chief Marketing Technology and Ai Officer (Cmto) (Caio) at Sealcorpusa, Inc
- Location
- Vail, CO, US
- LinkedIn followers
- 500 followers
About Teri Grossman Ross
Accomplished Marketing Technology Executive with 20+ years delivering double-digit revenue and lead growth for Fortune 500s, SMBs, and start-ups. Adept at driving digital transformation by integrating marketing, technology, and AI, with proven success building and selling an online trade publication. Expert in SEO, marketing automation, CRM integration, and omnichannel strategy, consistently generating measurable results. Passionate about demystifying complex digital topics and empowering C-suite executives to make strategic, data-driven decisions.As a retained Chief Marketing Technology Officer (CMTO), my objective is to help executives make informed decisions around • Shaping digital marketing strategy• Choosing the right partners• Allocating appropriate resources, and• Building an analytical cultureI have industry expertise in apparel and footwear manufacturing, sporting goods, textiles, printing, textile printing, retail, software, SAAS and publishing. Since my strategy is founded in data collection and analysis, I am able to assist executives in any industry to make business decisions that are based on fact, not opinion.
Experience
Chief Marketing Technology and Ai Officer (Cmto) (Caio)
May 2017 — Present · Avon, CO, US
Implementing and managing marketing strategy & technology• Automating workflows• identifying new tools for various marketing activities such as email automation, project management, and analytics.• Identifying and implementing AI for business process improvement• Boosted marketing-driven sales revenue by 25% through AI-driven customer segmentation initiatives• Driving enterprise learning and development.
Education
BlitzMetrics University
Certificate, Driving Social Engagement and ROI
2014 — 2014
eMarketing Association
Certified Social Marketing Associate, Advanced Social Marketing
2013 — 2013
Minneapolis College of Art and Design
Clothing Design
University of Minnesota
BA, Business Administration and Marketing
Skills
- Business Development
- Online Marketing
- Digital Marketing
- Marketing Automation
- Pay Per Click (Ppc)
- Web Marketing
- Sem
- Website Development
- Competitive Analysis
- Marketing Strategy
- SEO
- Social Selling
- Analytics
- Web Analytics
- Reputation Management
- Entrepreneurship
- B2b
- Search Engine Marketing (Sem)
- Marketing Technology
- Online Advertising
- Interactive Marketing
- Strategy
- E-Commerce
- Marketing
- Growth Hacking
- Public Speaking
- Wordpress
- Online Publishing
- Ppc
- Social Media Marketing
- Google Adwords
- Critical Thinking
- Product Development
- Search Engine Optimization (SEO)
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