Teresa Hall

About Teresa Hall

Navigating the seas of creativity and complexity is no small feat — but I’ve got the map and the compass. From leading digital product design in B2B SaaS to crafting brand-driven creative for e-commerce and retail, I guide teams through uncharted waters with strategy, storytelling, and heart — always with the customer or user at the center.Hi, I’m Teresa — a product and design leader fluent in UX, product strategy, and visual craft. I’m passionate about creating seamless, story-driven experiences that connect web, mobile, and real-world touch-points — whether that’s launching scalable CMS & design systems, shaping digital guest journeys, or mentoring designers and product people to reach their next horizon.Rooted in data and driven by a lifelong passion for creating a sense of magic and possibility, I bridge vision and execution — building not just what works, but what wows. My motto? Just keep swimming — because no matter what life brings, I find a way to move through it and forward.Strengths include:• Leading and mentoring high-performing product and creative teams• Vision mapping and storytelling workshops that align UX, product, and brand• Designing scalable systems and intuitive, delightful customer journeys• Expert collaborator across Product, Marketing, Engineering, and Operations• Passionate about themed entertainment, immersive design, and the full guest experience• Always scanning the horizon for the next spark of creative innovationCurrently open to roles where big ideas, human connection, and seamless experiences come together — let’s connect!

Experience

1. Senior Manager User Experience

   Total Wine & More

   Dec 2025 — Present · Boca Raton, FL, US

   I recently joined Total Wine & More as Senior Manager, UX/UI Design, where I’m helping shape thoughtful, scalable digital experiences across a complex omnichannel retail ecosystem for both web and mobile native app.• Leading UX/UI across eCommerce, pickup, and delivery experiences in a highly regulated, multi-state environment• Partnering closely with Product, Engineering, Marketing, Legal, and Store Operations to balance customer needs with real-world constraints• Supporting experimentation and optimization efforts, using data and testing to continuously improve the customer experience• Helping define exploration and personalization strategies so customers can discover and navigate an incredibly deep product catalog• Coaching and supporting designers through collaboration, critique, and shared design standards

Education

• The Art Institutes

  BA, Graphic Design

• SouthWest Florida College

  AS, Graphic Design

Skills

• Photography
• Digital Media
• Corporate Identity
• Html
• User Acceptance Testing
• User Research
• Layout
• Mobile Design
• Graphics
• Digital Photography
• Web Design
• Logo Design
• Illustration
• Email Marketing
• Photoshop
• User Experience Testing
• Flash
• Mac
• User-Centered Design
• Typography
• Advertising
• User Experience Design
• Video Editing
• Branding
• Dreamweaver
• Illustrator
• Adobe Creative Suite
• Creative Direction
• Graphic Design
• Indesign
• Art Direction
• User Interface Design
• Social Media Marketing
• Css
• Social Media
• Brochures