Teja Chintala

Senior Category Manager @ Flipkart

Role: Senior Category Manager at Flipkart
Location: Bengaluru, KA, IN
LinkedIn followers: 500 followers

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About Teja Chintala

At Flipkart, my focus has been on propelling the Baby Care category to achieve a…

Experience

Senior Category Manager
Flipkart
Jul 2021 — Present · Bengaluru, IN
Owned the Profit and Loss (P&L) for Mother and Baby Care category with an annual Gross Merchandise Value (GMV) exceeding INR 1700cr, accompanied by a daily traffic volume of 5.2 million visits.Strategically focused on Pricing, Transactions per Customer (TPC) improvement, and implementing targeted customer acquisition and retention initiatives to solidify 2P market leadership.Spearheaded off-platform demand creation through a comprehensive approach involving performance marketing, influencer collaborations, social media engagement, and offline campaigns.Ownership of leading brand Joint Business Plans (JBPs) such as Pampers (P&G), Huggies (KCC), Johnsons (Kenvue), Nestle, Abbott, Reckitt Benckiser ensuring seamless execution of seasonal and festive planning, meticulous in-stock management, streamlined supply operations and selection design.Responsible for end-to-end category planning, including traffic funnel management, inventory buildup, Days on Hand (DOH) optimization, and shaping of Contribution Margin (CM).Identified untapped market opportunities, pricing gaps, and selection prospects to introduce private labels (Miss and Chief), enhancing customer value proposition and augmenting product visibility.Tackled challenges related to Customer Value Proposition (CVP) by penetrating manufacturer clusters, introducing vertical opening price points, and fostering partnerships with Direct-to-Consumer (D2C) brands.Developed and implemented comprehensive seller and vertical-level Cost of Doing Business (CODB) policies and guardrails, effectively aligning with category objectives and countering competition.Successfully led a team of eight KAMs, providing effective leadership and guidance in managing supply operations to drive overall category growth.

Skills

Ansys
Microsoft Office
Catia
Autocad
Engineering
Aviation
Airlines
Aircraft
Customer Service
Airports
Commercial Aviation
Aerospace
Project Management
Microsoft Excel
Aerospace Manufacturing
Aerospace Engineering
Software Development
Engineering Design
Bpo
C Programming and Data Structures
Flights
Bluej
Stress Analysis
Aerodynamics
Aircraft Design
Aeronautics
Solid Mechanics
Matlab
Cfd
Nastran
Msc.patran
Composites
Fluid Mechanics
Spss
Minitab
Stata

Contact information

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Current company

Flipkart

Technology, Information and Internet · 10K employees · Founded 2007 · Flipkart Internet Private Limited, Buildings Alyssa, Begonia & Clove Embassy Tech Village, Outer Ring Road, Devarabeesanahalli Village, IN

At Flipkart, we're driven by our purpose of empowering every Indian's dream by delivering value through innovation in technology and commerce. With a customer base of over 350 million, product coverage of over 150 million across 80+ categories, a focus on generating direct and indirect employment and a commitment to empowering generations of entrepreneurs and MSMEs, all driven by a sustainable growth strategy – Flipkart is maximising for customers, stakeholders, and the planet at large! At Flipkart, our promise to every Flipster is - getting an opportunity to leave a mark and create their own legacy, the freedom to experiment, learn and grow, work with the industry’s brightest minds as part of a diverse team and we will extend our culture of care to them to ensure that they can focus on doing their best work. Driven by audacity, bias for action, customer first, integrity and inclusion – Flipsters have pioneered solutions that have transformed digital commerce in India. From the industry-first introduction of cash-on-delivery in 2010 to the launch of voice search and multiple vernacular interfaces in 2021 that have made e-commerce a very inclusive experience, Flipkart continues the exciting journey of solving for the Indian customer. We understand that your own aspirations and journeys are unique. So you choose what you want to maximise, and we provide you the platform for it - because when you maximise, we maximise. Flipkart is a part of the Walmart-owned Flipkart Group, which also includes group companies Flipkart Wholesale, Flipkart Health+, Cleartrip, and Myntra. Get in touch with our experts for support with your orders here: https://www.flipkart.com/helpcentre

flipkart.com

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