Ted Karczewski
- Role
- Principal, Consumer Product Marketing, Facebook Reels & Facebook App at Meta
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Ted Karczewski
Ted is a global marketing professional with experience in driving brand, content, and…
Experience
Principal, Consumer Product Marketing, Facebook Reels & Facebook App
May 2022 — Present
Lead product marketing for Facebook Reels Consumption & Facebook App. My responsibilities include: • Own consumer research strategy, learning agenda, and application of insights to inform product roadmap, audience targeting, messaging, and launch approach/criteria. • Drive technical implementation of key features and messaging in-product by leading v-teams across engineering, product, design, growth, and comms. • Lead all GTM strategies and launches for Reels consumption…
Skills
- New Media
- Web Content
- SEO
- Publishing
- SEO Copywriting
- Microsoft Office
- Marketing Communications
- White Papers
- Landing Page Optimization
- Content Strategy
- Internal Communications
- Content Marketing
- Journalism
- Editorial
- Social Media
- Blogging
- Communication
- Customer Engagement
- Social Media Marketing
- Social Networking
- Editing
- Customer Service
- Marketing
- Copywriting
- Press Releases
- Online Marketing
- Digital Marketing
- Google Analytics
- Web Analytics
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