Taylor Wilson

Art Director at HLK

Role
Art Director at HLK
Location
Appleton, WI, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Taylor Wilson

Creative professional with a background in Art Direction and Design, delivering creative and branding content across various channels for a diverse range of clients. I create content such as web assets, websites, emails, social posts, campaigns, templates, print materials, logos, gifs, and other creative work as needed. I am well versed in taking projects from ideation to delivery, making sure everything is on brief and continually elevates the client brand. Skills: • Design Research • Brand Creation • Brand Guardianship • Art Direction • Presentation Decks • Client interaction/ pitches • Graphic Design • Typography • Editorial Design • Adobe InDesign • Adobe Illustrator • Adobe Photoshop • Adobe Xd • Sketch • Figma • Email • Web • Social • Print Production • Photography • Digital Editorial Design • Content Creation • Project Ideation Education: • MA Design Expanded Practice • BFA Graphic Design (minor: Industrial Design) • AA Journalism and Emerging Media

Experience

  1. Art Director

    HLK

    Jan 2022 — Present

    Art Director fully remote/WFH status. In this position I work collaboratively with copywriters and other designers to develop high-quality, strategic and effective creative that is on time and exceeds expectations. Responsibilities: Provide art direction on all types of projects, such as print campaigns, packaging, digital ads, website design, marketing and sales materials, displays, emails, etc. Create polished client presentations, demonstrating a clear vision of how the work addresses the client challenge. Develop and execute concepts that reflect the strategy aligned in the creative briefs. Work in close collaboration with copywriters, strategists, developers, UX designers and other departments to deliver high-quality products on time and within budget. Use solid typographic skills and a good sense of composition and color. Keep current on the latest techniques of design, graphics, layout, typography and photography, and seek new and innovative techniques.

Education

  • Wayne State University

    Bachelor of Fine Arts (BFA), Graphic Design, 3.2 GPA

    2016 — 2018

  • H.H. Dow High School

    High School Diploma, High School

    2007 — 2011

  • Delta College

    Associate of Arts (A.A.), Journalism and Emerging Media, 3.0 GPA

    2013 — 2015

  • Goldsmiths, University of London

    Master of Arts - MA, Graphic Design, Merit

    2018 — 2019

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Taylor Wilson — Art Director at HLK in Appleton, WI, US | Unifers