Taylor Pratt

About Taylor Pratt

As a strategic communications professional with a strong background in public relations, digital strategy, and media relations, I am passionate about crafting compelling narratives that connect organizations with their audiences. Currently serving as a Strategic Communications Specialist at Tallahassee State College, I create impactful messaging for internal and external audiences through press releases, media alerts, and newsletters while managing the College\'s social media presence to amplify initiatives, events, and achievements.My experience spans various sectors, including hospitality, higher education, and non-profit, where I\'ve consistently delivered results through effective content creation, event planning, and media engagement.I’m currently pursuing an MS in Digital Audience Strategy at Arizona State University, building upon my BS in Public Relations from Florida State University. My academic and professional experiences have equipped me with a robust skill set in content creation, public speaking, and media relations, along with proficiency in tools such as Cision, Muckrack, Meltwater, and Adobe.I thrive in dynamic environments, continuously adapting to evolving industry trends while maintaining a strategic focus on achieving communication objectives. Whether it\'s driving brand awareness, supporting community engagement, or crafting effective digital strategies, I am committed to making a meaningful impact through clear and innovative communication.

Experience

1. Strategic Communications Specialist

   Tallahassee State College

   Jun 2023 — Present · Tallahassee, FL, US

   Crafted compelling messaging and content for press releases and newsletters to effectively communicate college initiatives, events and achievements- Established and maintained relationships with local media outlets, pitching stories and securing media coverage to raise awareness of TSC\'s impact- Participated in community events to foster positive relationships with stakeholders and promote TSC\'s role as a leading educational institution- Managed the college\'s digital presence to enhance brand visibility and engagement among target audiences- Supported crisis communication efforts by crafting clear, timely messaging during sensitive situations to ensure consistent and effective communication across internal and external audiences.

Education

• Florida State University

  Bachelor's degree, Public Relations/Image Management

  2019 — 2022

• Choctawhatchee High School

  High School Diploma

  2015 — 2019

• Arizona State University

  Master of Science - MS, Digital Audience Strategy