Taylor Lugo
Paid Social Senior Associate at PMG | Digital Marketing | Media Planning | Social Strategy
- Role
- Paid Social Senior Associate at PMG
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Taylor Lugo
I am a data-driven digital marketer specializing in paid social media strategy, execution, and optimization. With a strong background in managing campaigns across platforms like Facebook, Instagram, TikTok, and Pinterest and more, I thrive on delivering measurable results and driving ROI for brands.My expertise lies in: • Campaign Strategy: Designing and executing paid social campaigns aligned with business goals. • Performance Optimization: Leveraging analytics to refine targeting, creative, and bidding strategies for maximum impact. • Cross-Platform Advertising: Managing multi-channel campaigns to ensure cohesive brand messaging and audience engagement. • Collaborative Execution: Partnering with creative, analytics, and media teams to bring campaigns to life.I’m passionate about using data and creativity to solve complex marketing challenges, build brand visibility, and drive conversions.When I’m not diving into performance metrics, you can find me exploring the latest social media trends or trying a new coffee shop.Let’s connect and chat all things social!
Experience
Paid Social Senior Associate
Sep 2024 — Present
Education
University of Central Florida
Bachelor's degree, Marketing
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