Taylor Johnston

About Taylor Johnston

Hi, my name is Taylor and my current position is Marketing Automation Platform Manager at Auctane. I have a wide range of professional experience in managing marketing automation, email marketing, online lead generation, web/graphic design, content strategy and digital analytics on multiple platforms, particularly Hubspot and Salesforce.I started my career managing & developing web content at State Farm. I then worked for 5 years at a health & beauty facility in central Illinois as a web content coordinator and digital marketing specialist before I joined Brookfield Residential as a digital marketing coordinator in the Austin, TX division in 2016. At Brookfield, I soon became the Digital Marketing Lead in Austin and then later took a promotion to a corporate position as the Sr. Business Analyst for Marketing Applications. In the position, I managed and oversaw our company\'s usage of Hubspot for marketing automation, email marketing and lead generation as well as support all of our marketing applications suite.I began at Auctane in September 2023 in the position of Manager of Email and Automation.

Experience

1. Marketing Automation Platform Manager

   Auctane

   Jun 2024 — Present · Austin, TX, US

Education

• Illinois State University

  Bachelor's, Mass Communication

  2006 — 2008

• Illinois Central College

  Associate's, Mass Communication

  2004 — 2006

Skills

• Google Adwords
• Html
• Social Networking
• Copywriting
• Wordpress
• Web Design
• Social Media Marketing
• Web Content
• Email Marketing
• Digital Marketing
• SEO
• Photography
• Front-End Design
• E-Commerce
• Content Strategy
• Google Analytics
• Photoshop
• Css
• Responsive Web Design
• Mailchimp
• Video
• Retargeting
• Graphic Design
• Online Marketing
• Social Media
• Web Content Management
• Blogging