Taylor Thomas
Full-Funnel Marketing Strategist | From Creative to Conversion | ROAS-Focused Brand Builder
- Role
- Growth Marketing Consultant at Black Swan Yoga
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Taylor Thomas
I\'m a performance-driven marketing leader with 15+ years of experience growing both emerging and established brands through digital strategy, creative innovation, and data-backed execution.From managing $20M media budgets and working alongside household names like Shaquille O’Neal and Joe Rogan, to helping startups scale from early ad budgets to 5X+ ROI, I’ve led campaigns that span brand building, customer acquisition, ecommerce growth, and full-funnel optimization.I’ve built and led in-house teams, worked agency-side, and launched performance programs across Meta, Google, OTT/CTV, programmatic, affiliate, and lifecycle channels. Whether it’s launching a Crunch Fitness location to record-breaking presale numbers or rebranding a legacy supplement line for the DTC era, I specialize in high-impact growth strategies that blend brand with bottom-line results.What I bring to the table:Full-funnel marketing leadership (strategy → execution)Scalable ecommerce and subscription growth modelsDeep experience in creative direction, CRO, and media buyingProven success in both startup and enterprise environments
Experience
Growth Marketing Consultant
Jan 2024 — Present · Austin, TX, US
Education
St.Edward's University
BA, Political Science
2005 — 2010
Austin Community College
Commercial Music Management, Audio Engineering
2007 — 2009
Skills
- Wordpress
- Public Relations
- Media Relations
- Music
- Online Advertising
- Event Planning
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Digital Marketing
- SEO
- Editing
- Press Releases
- Blogging
- Songwriting
- Research
- Inbound Marketing
- Ms Excel Pivot Tables
- Copywriting
- Google Adwords
- Digital Strategy
- SEO Copywriting
- Google Analytics
- Youtube
- Song Writing
- Email Marketing
- Google Webmaster Tools
- Metadata
- Microsoft Office
- Keyword Research
- Public Speaking
- Social Media
- Public Policy
- Outlook
- Link Building
- Advertising
- Content Strategy
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