Taylor Sterling
Creative Content Director, Writer, and Editor
- Role
- Writer & Editor at Moonbow
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Taylor Sterling
Experienced creative director, editor, brand consultant, and writer with over 14 years of experience in fashion, arts, and culture. My skills include editing, writing, copywriting, trend forecasting, product curation, and digital content strategy. For over a decade, I was the creative director of Glitter Guide, an award-winning digital media publication. In that role, I led a creative team in producing digital and print lifestyle and feature articles, art-directed photo shoots and video campaigns, hosted events, and developed brand partnerships with companies such as Target, Estée Lauder, Nordstrom, and Sézane. I also collaborated with Lulu & Georgia, A Color Story, Ariel Gordon Jewelry, and Tubby Tod to create best-selling products. Currently, I work with clients on creative and editorial direction, copywriting, and social media. I specialize in taking ideas from concept to production and assisting brands in strategizing and executing projects that enhance their digital presence and tell compelling stories. I am also a freelance writer and contributor for the San Francisco Chronicle, and my work has appeared in publications such as Vogue, Elle, Refinery29, Shelf Review, and Moonbow.
Experience
Writer & Editor
Mar 2022 — Present · San Francisco, CA, US
Moonbow is a newsletter about children’s literature for adults. It provides unique opportunities for readers to engage with the texts from different perspectives— through essays, in-person events, virtual book clubs, and in-depth podcast interviews with artists, writers, and creators. Taylor Sterling has interviewed children’s authors and illustrators such as Jon Klassen, Jess Hannigan, K-Fai Steele, and Shawn Harris. In 2023, Moonbow was a Substack Featured Publication.
Education
California Polytechnic State University-San Luis Obispo
BA, Communication Studies
2003 — 2005
Skills
- Fashion
- Creative Direction
- Brand Development
- Marketing Communications
- Social Media
- Social Media Marketing
- Copywriting
- Digital Media
- Content Strategy
- Online Advertising
- Photography
- Social Networking
- Digital Strategy
- Online Branding
- Magazines
- Blogging
- Creative Writing
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