Taylor Simmons
Digital Manager @Right Formula
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WORK HISTORY
Digital Manager @Right Formula
London, GB
Spearheading the 2024 multi-channel campaign strategy for Porsche Formula E partnership across Meta, LinkedIn, X, Reddit, YouTube, Programmatic, and CTV, driving a 15% increase in brand awareness and a 30% rise in website traffic. Designed and implemented real-time dashboard tools reducing reporting time by 40%, delivering actionable insights on paid media performance and organic social engagement, resulting in optimized campaign outcomes.Built and maintained trusted adviser status with key client stakeholders, ensuring strategic alignment and day-to-day collaboration.Leveraged data analysis to achieve YoY improvement in brand visibility of 150% and 125% increase in website traffic through optimization of campaign targeting and A/B testing campaign copy and content.Clients include: B2B Network Security SaaS, Specialty Racing Tires, Premium Vodka
EDUCATION
Saint Kentigern
International Baccalaureate Diploma
University of Otago
Bachelor of Commerce - BCom
The University of Auckland
Bachelor of Commerce (BCom)
SKILLS
ABOUT TAYLOR SIMMONS
Now based in London, I am a results-oriented digital marketing professional with a…
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