Taylor Catherine Fielding

International Digital Designer at Peter Millar

Role
International Digital Designer at Peter Millar
Location
Raleigh, NC, US
LinkedIn followers
500 followers
Art, Culture and Creative ProfessionalsView LinkedIn profile

About Taylor Catherine Fielding

I am a proud alumna of North Carolina State University\'s Wilson College of Textiles that is passionate about creativity, leadership, and positivity. I am always eager to learn and to embark on new adventures. My industry specific education and digital design experience have aided me in developing a well-rounded and extensive repertoire of creative marketing and design skills within the retail, apparel, and e-commerce space.

Experience

  1. International Digital Designer

    Peter Millar

    May 2023 — Present · Raleigh, NC, US

    Manage the design and delivery of all creative marketing assets (print, digital, internal, customer-facing, account/partner specific, etc.) to the Peter Millar International Team-Utilize cross-team collaboration and interpersonal skills to act as a communicative liaison between the US and International teams to ensure that necessary creative deliverables meet the needs of the International business-Collaborate with the International Team to assure the execution of cross-culturally relevant creative that resonates with a culturally diverse international customer base-Design bespoke creative marketing assets for International Team uses, as business objectives vary from those of the US Team; providing the International Team with all emails, web, paid social, display ads, catalogues, mailers, signage, etc-Execute shot lists, produce and direct photo shoots, and finalize creative deliverables for International-specific campaigns and initiatives-Conceptualize and design Peter Millar\'s full Ryder Cup and Walker Cup campaigns— web, email, paid social, event signage, etc.

Education

  • Penn-Griffin School for the Arts

    High School, Vocal Music

    2010 — 2014

  • North Carolina Governor's School West

    Vocal Performance

    2012 — 2012

  • North Carolina State University

    Bachelor of Science (B.S.), Fashion and Textile Management: Brand Management and Marketing

    2014 — 2018

Skills

  • Social Media
  • Event Planning
  • Powerpoint
  • Public Speaking
  • Customer Service
  • Microsoft Office
  • Time Management
  • Communication
  • Leadership
  • Microsoft Word
  • Public Relations

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Taylor Catherine Fielding — International Digital Designer at Peter Millar in Raleigh, NC, US | Unifers