Tausif Siddiqui

Experience

1. Market Development Manager

   Eastman

   May 2022 — Present · Frederick, MD, US

   Leading the charge in New Business Development for RENEW product platform across key global markets, identifying and capturing growth opportunities in the medical device / packaging and pharmaceutical packaging space.• Formulated and implemented a comprehensive downstream marketing strategy, while establishing strategic partnerships with environmental advocacy organizations. These efforts were aimed at penetrating key customer segments and amplifying awareness of circular economy principles, specifically focusing on the application of chemical recycling technologies within the medical industry.• Strategically collaborated within a matrix team to ensure the successful launch and widespread adoption of products across diverse customer segments.• Oversaw business segment strategy, go-to-market (GTM) strategy, new product launches, MarCom campaigns, and customer engagement, with a keen focus on fueling new business growth.• Forged and nurtured long-term relationships with key Original Equipment Manufacturers (OEMs), leveraging these partnerships to drive business expansion through account-based marketing.• Played a pivotal role in managing new business development initiatives, consistently pushing the envelope to achieve high-impact results.

Education

• Youngstown State University

  MS

  2011 — 2013

• Dr. A.P.J. Abdul Kalam Technical University

  B.Pharma

  2001 — 2005

• ICFAI Business School

  MBA

  2005 — 2007

Skills

• Competitive Analysis
• Business Intelligence
• Excel
• Powerpoint
• Market Research
• Sales Analytics
• Client Engagement
• Project Management
• Business Analytics
• Microsoft Excel
• Competitive Intelligence
• Analytics
• Analysis
• Data Analysis
• Forecasting
• Access
• Management
• Business Analysis
• Market Analysis
• Business Strategy
• Analytical Skills