Tausha Simon

About Tausha Simon

I believe growth works best when people feel seen, trusted, and clear about where they’re going.I’m a strategic growth and go-to-market leader with 10+ years of experience building and executing demand generation and strategic GTM motions across Small Business, Midmarket, and Enterprise segments. My work sits at the intersection of revenue, strategy, and people, aligning field, partner, executive, and digital teams to turn growth goals into measurable outcomes.I’m often trusted in moments of change, when priorities are shifting, alignment is hard, and the path forward isn’t obvious. I bring structure without rigidity, clarity without ego, and momentum without burning people out. I care deeply about results, and I care just as deeply about the people responsible for delivering them.My background spans frontline sales, enterprise-scale marketing, and cross-functional GTM leadership. That perspective allows me to translate strategy into execution in a way that works for real teams, real markets, and real constraints.I’m most excited by building things that last - strong GTM engines, trusted partnerships, and cultures where accountability and support coexist.If you’re building, scaling, or reimagining how growth happens, lets chat!A Few of My Proudest Moments: Empathy Award (2025) Engagement Hero (2025) Win as One AT & T Connection Award (2021, 2022) National Business Champion (2020) Best Customer Service, California State Board of Equalization (2015)

Experience

1. Channel Marketing Manager

   Aspect Software

   Jul 2024 — Present

   Manage planning, execution and delivery of Channel Marketing programs, resources and tools to create and drive partner-sourced demand•Leverage campaigns to develop and manage scalable partner marketing programs that generate partner-sourced leads, meetings and pipeline•Work with the product marketing, account directors and creative teams to develop partner-focused content and collateral•Own the process around partner leads entering the database and ensure that there is a well-executed follow-up process, and management of those contacts over time•Drive cross-functional coordination

Education

• Purdue University Northwest

  Master of Business Administration - MBA

• Purdue University Northwest

  Bachelors of Arts