Vittorio Costa

About Vittorio Costa

E sono un po egoista, vorrei che qualcuno provasse per me quello che io provo per…

Experience

1. Senior Data Scientist

   Prudential Financial

   Oct 2022 — Present · New York, NY, US

   Developing a recommendation system for Long Term Care (LTC) patients on a digital platform aimed at enhancing wellness through article reading and program enrollment. Leveraging demographics, medical, and internal data, the system currently uses a label-based approach.• Developed Master Data Management (MDM) strategies to create golden records from raw data across various systems and products, addressing overmerging risks with similarity scores. Proposed new matching rules using contact information, ensuring accurate data integration for over 40 million customers.• Created an AI framework for Customer Correspondence concerning policy details letters, now in production. The framework includes smart OCR using Textract m and LLM review, Information Retrieval, Summary, and Signature Recognition, streamlining the processing of customer inquiries.• Worked in the Chief Data Oce supporting the Marketing team with its initiatives such as Lead Scoring, Customer Network Value Estimation, Market Matching Experiments for optimized campaign rollout, etc.• Developed GenAI tools with GPT-4 for content creation, evaluation, and compliance, including a custom Streamlit app and AI agents, boosting content team productivity by 452% with cohort-specific customization.