Tatiana Buyanova

Strategic Partnerships Lead, Emea @GetYourGuide

Berlin, DE

GetYourGuide is one of the world’s leading travel platforms, helping millions of people discover and book unforgettable experiences across 100+ countries.At GetYourGuide, I help companies grow ancillary revenue by partnering with us as a tours and activities provider — integrating experiences into their user journeys in ways that drive retention, engagement, and new revenue.In this role, I focus on identifying, closing, and scaling strategic partnerships across verticals like travel, fintech, mobility, loyalty, and hospitality. I work cross-functionally with product, legal, marketing, and ops to turn commercial ideas into scalable, revenue-generating integrations.Key areas- Strategic partner development and go-to-market execution- Campaign planning and performance tracking- Commercial strategy and prioritisation- Internal alignment across tech and business teams

Pyatigorsk State Linguistic University (PSLU)

Bachelor's degree