Tasasha Tk Tell
Product, Go-Market Marketing Executive | Digital Transformation @ AT&T | TopRank Marketing’s Women Who Rock B2B Marketing
- Role
- Gtm Leader - Ecosystem Partners at AT&T
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Tasasha Tk Tell
Digital transformation leader with 15+ years of integrated marketing experience. Proven driver of revenue growth for major brands like AT & T, Hilton Worldwide, and Blue Cross Blue Shield. Analytical consultant skilled in areas such as end-to-end customer lifecycle management, 3rd party agency relationships and comprehensive go-to-market packaging and delivery. Collaborative communicator continually focused on developing and mentoring staff. An astute problem solver, always able to develop fresh and insightful approaches to challenges, rallying teams to realize repeated success. Additional areas of expertise include: B2B & B2C Product Strategy Digital Transformation Scaled Agile Processes Integrated Marketing Journey Mapping Data Interrogation Vendor Negotiation Cross-functional Team Leadership Budget and P&L Management
Experience
Gtm Leader - Ecosystem Partners
Jan 2026 — Present · Dallas-Fort Worth, TX, US
Develop and execute commercial go-to-market strategies to enhance partner alliances. • Foster mutually beneficial deals to drive revenue impact across the AT & T portfolio. • Collaborate with cross-functional teams to identify growth opportunities within the ecosystem.
Education
Keller Graduate School of Management of DeVry University
MBA, Marketing
2009 — 2011
Texas Lutheran
BA, Communication Studies, Vocal Performance
Skills
- Leadership
- Marketing Communications
- Marketing
- Integrated Marketing
- Online Advertising
- Salesforce.com
- Copywriting
- Strategic Planning
- Mobile Marketing
- Sem
- Event Planning
- Social Media Marketing
- Market Research
- Analytics
- Public Relations
- Google Analytics
- Social Networking
- Online Marketing
- Crm
- Marketing Management
- Email Marketing
- SEO
- Training
- Social Media
- Digital Marketing
- Lead Generation
- Advertising
- Health Insurance
- Strategic Partnerships
- Management
- Strategy
- E-Commerce
- Brand Management
- Marketing Strategy
- Healthcare Information Technology
- Ppc
- Event Management
- Digital Strategy
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