Taryn Taylor

About Taryn Taylor

Digital marketing and branding strategist with expertise in leading online and offline marketing initiatives. Ability to demonstrate a deep understanding of the digital space and how it impacts consumer behavior and traditional marketing. Passionate about digital marketing, e-commerce, SEO and branding strategies that create consumer awareness and increase market performance. Accomplished at team building, project management and collaborating effectively with stakeholders and clients. I hold a Bachelor of Arts in Business Administration/Marketing from the Clark Atlanta University, an MBA from New York Institute of Technology, having graduated Magna Cum Laude and a Certification in Digital Media Marketing from New York University.Specialties: SEO, Branding and Identity, Brand Management, Consumer Packaged Goods, Marketing Strategy, Marketing Communications, Online Marketing, Social Media, Customer Relationship Management, Project Management, Product Marketing, Retail, E-Commerce, Marketing Plans, Marketing Research

Experience

1. Seo Program Lead - Marketing Manager

   OneMain Financial

   Apr 2025 — Present · Wilmington, DE, US

Education

• University of Delaware

  Project Management Certificate

  2015 — 2015

• New York University-SCPS

  Certificate in Digital Media Marketing

  2012 — 2012

• Clark Atlanta University

  Bachelors in Business Administration, Marketing

  1998 — 2002

• New York Institute of Technology

  Masters in Business Administration, E-Commerce

  2008 — 2010

Skills

• Customer Insight
• Interactive Marketing
• Account Management
• Branding & Identity
• Project Implementation
• Web Analytics
• Online Marketing
• Salesforce.com
• Omniture
• Digital
• Social Media
• Marketing Research
• Portfolio Management
• Marketing
• Crm
• SEO
• Program Management
• Digital Strategy
• Market Research
• Email Marketing
• Brand Communication
• Digital Marketing
• Advertising
• Sem
• Mobile Marketing
• Marketing Management
• Market Analysis
• Strategic Planning
• Brand Management
• Brand Development
• Segmentation
• Marketing Strategy
• Project Management
• Google Adwords
• Marketing Communications
• Facebook
• Category Analysis
• Project Planning
• Retail
• Direct Marketing