Tarushi Nautiyal
Performance and Growth Marketer at Mercer | Ex- Google | Ex- Goibibo
- Role
- Assistant Manager - Performance Marketing at Mercer
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Tarushi Nautiyal
I’m a Digital Marketing professional with 10+ years of experience helping brands grow…
Experience
Assistant Manager - Performance Marketing
Jul 2021 — Present · Gurugram, IN
Crafting strategies for paid marketing activities on different channels- Preparing and managing monthly, quarterly & annual channel performance reports and dashboards- Planning and implementing marketing campaigns across SEM (Google, LinkedIn, Bing) and ORM (SoftwareSuggest, G2, Gartner) channels- Identifying opportunities to reach new market segments and enhance market share- Spearheading A/B testing and continuous optimization to maximize campaign performance- Collaborating with cross-functional teams to align marketing efforts with overall business objectives
Education
Institute of Management Technology, Ghaziabad
Post Graduate Diploma in Management (PGDM)
Jagannath International Management School, Kalkaji
Bachelor’s Degree
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