Tarun Yadav

About Tarun Yadav

My Core Competency Lies in Non Paid and paid Marketing Execution and Optimization for Generating Leads and Building Brand •2 years 6 months of dedicated service working as Digital Marketing Manager Digital Media Buyer Programmatic Ads Trader Native Ads Planner Social Media Manager *Conversant with managing strategic and budgetary planning in conjunction with technology.*Hands on experience of designing and implementing core digital marketing plans.*In depth knowledge of identifying customer needs and industry trends to assist in planning and executing of strategic marketing plans *Research SEO optimization *Team Building/Training SEO *Social Media Marketing *Content Optimization *Bidding Optimization *Adword Optimization Site *Design E-Mail Marketing *Team Handling Adwords Campaign Management Filtered Campaign And Ad-Group Strategy Cross Match Type Strategy Keyword Planning Filtration Flexible Bidding And Lead Optimization Quality Score Optimization Display Ad Creation & Optimization App Ads Creation & Optimization Video Ad Creations & Optimization Shopping Ad Creation & Optimization Gmail Ad Creation & Optimization E-Commerce Set Up & Optimization DKI Strategy On Text Ads & Landing Page Segment/ Conditional Re Marketing Optimization Cross Channel Re Marketing A/B/C Testing Budget Sharing & Campaign Optimization Ad Customizer Dynamic Re- Marketing Campaign Label & Automations Management Website Architecture And Optimization Internal Linking & Keyword Strategy Website On Page Optimization Planning Off-Page Strategy Tier 3 Back-Links Strategy Improving Traffic Rate & User Experience Content Creation Strategy And Promotion Digital Brand Strategy Building Web Analytics: Generating Dashboards & Reports For Traffic Analysis, Website Performance, Creating Goals, Report Generation,Website Study, Visitor Analysis. Website Quality Check: Quality Check Of The Websites On Different Parameters Including Design, Content, Page Speed Analysis And Recommendations Email Marketing Social Media & E-Marketing Social Media Strategy E-Mail Marketing Optimization

Experience

1. Working Capital Manager

   Axis Bank

   May 2023 — Present · Gurugram, IN

Education

• Symbiosis Institute of Management Studies

  Master of Business Administration - MBA, Marketing

  2021 — 2023

• UIET - Kurukshetra University

  Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering

  2014 — 2018