Tariq Rafiq
Head of Customer & Loyalty Data @Starbucks
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WORK HISTORY
Head of Customer & Loyalty Data @Starbucks
Chiswick, GB
Ownership of the customer and loyalty data platform across the EMEA, LATAM and APAC regions, providing strategic guidance and support- Leverage the data platform to drive revenue- Create reusable assets- Work with vendors and stakeholders across the regions- Improve data quality and ingestion processes.
EDUCATION
Shaw Academy
Diploma, Digital Marketing
Squared Online
Certificate in Digital Marketing, Digital Marketing
De Montfort University
BA Honours, English and Media Studies
Institute of Economic Development (IED)
Certificate, Local and Regional Economic Development
SKILLS
ABOUT TARIQ RAFIQ
I’m a Data Strategy and Analytics Leader with over 20 years’ experience transforming how…
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