Tarang Gupta
Associate Director – Brand Solutions & Strategy | Community & Influencer Growth Leader | Strategic Storyteller | Driving Business Impact Through Innovation | Ex - Digit, CarDekho
- Role
- Associate Director Brand Solutions & Strategy at 91mobiles
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Tarang Gupta
Hi, I\'m Tarang — a marketing strategist passionate about building marketing ecosystems that drive real business outcomes.Over the past 10 years, I\'ve helped scale tech communities to members, created influencer partnerships with India\'s top tech creators, and delivered award-winning marketing innovations for brands like Intel, Acer, and Flipkart.I specialize in blending content strategy, product marketing, community marketing, and influencer-led storytelling to create meaningful brand engagement and drive category growth.Whether it\'s designing immersive microsite experiences, launching large-scale community activations, or shaping buyer journeys through intent marketing, I focus on turning strategic ideas into measurable results.I\'m passionate about strategic marketing innovation and scaling marketing-led business growth across tech, product, and consumer categories.
Experience
Associate Director Brand Solutions & Strategy
Apr 2024 — Present · Gurugram, IN
Driving strategic growth across community, influencer partnerships, and innovative marketing solutions Scaling the 91mobiles Tech Tribe: Currently 10K+ active members; also leading international expansion in Jakarta Managing influencer partnerships with key tech creators like Rajiv Makhni and Trakin Tech for AMAs, roundtables, and co-branded launches Building award-winning site widget formats — Parallax Microsite (IMA 2024 Winner) & Slide-in Microsite Grew the non-smartphone category by 400%+ in 2 years through funnel-led innovation and content strategy Leading pitch strategy across laptops (Acer, HP, Dell, Lenovo, MSI) and CPUs (Intel, AMD) Owning FY25 revenue targets for the Community & Influencer verticals
Education
Indian Institute of Management, Indore
Advance Marketing Management
Delhi Public School Dhanbad
High School
2004 — 2010
Savitribai Phule Pune University
Bachelor’s Degree, Computer Engineering
2010 — 2014
Skills
- Product Marketing
- Product Development
- Business Operations
- Product Management
- Business Strategy
- C
- Sap Mm Module
- Business Analytics
- Javascript
- Team Management
- Mysql
- Google Analytics
- C++
- Business Analysis
- Digital Strategy
- Content Marketing
- Management
- Sql
- Business Development
- Assembly Language
- Digital Marketing
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