Tara Daly

Product Marketing Leader | VP Track | B2B & B2C Go-to-Market, Positioning & Growth | Fractional PMM & Coach

Role
Fractional VP of Product Marketing & Coach at Trellis Marketing
Location
Brooklyn, NY, US
LinkedIn followers
500 followers

About Tara Daly

Trained in top advertising agencies and battle-tested in fast-paced tech and consumer environments, I bring a creative yet analytical approach to brand and product storytelling. I’ve led go-to-market strategy, shaped messaging frameworks, aligned cross-functional teams, and partnered closely with product, sales, and executive stakeholders to drive clarity and growth.Whether launching new products, repositioning mature ones, or building marketing functions, I thrive at the intersection of strategy, customer insight, and creative execution. I also coach founders and teams on how to distill their value and connect with the right audience.

Experience

  1. Fractional VP of Product Marketing & Coach

    Trellis Marketing

    Aug 2025 — Present · NY, US

    Trellis Marketing sits at the intersection of product marketing strategy and career growth.We help founders clarify positioning and drive revenue—and we coach product marketers to think more strategically, communicate with confidence, and grow into senior leadership.

Education

  • UCD Michael Smurfit Graduate Business School

    Post Graduate Diploma, Business Studies

  • University College Cork

    BSc., Biochemistry

Skills

  • Lead Generation
  • Social Media
  • Online Advertising
  • Digital Strategy
  • Integrated Marketing
  • Crm
  • Online Marketing
  • Product Marketing
  • Interactive Marketing
  • Start-Ups
  • Creative Direction
  • Strategy
  • Social Media Marketing
  • Product
  • Analytics
  • Business Development
  • Digital Marketing
  • Customer Relationship Management (Crm)
  • User Experience
  • Marketing Strategy
  • Marketing
  • B2b
  • Direct Marketing
  • Advertising
  • Marketing Communications
  • Facebook

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Tara Daly — Fractional VP of Product Marketing & Coach at Trellis Marketing in Brooklyn, NY, US | Unifers